Prior to founding Vitamin R, Roy was managing director of Coplan Limited, a niche UK manufacturing company operating in the aerospace and automotive sectors. Specialising in the supply of aviation grade hand tools, the company counts Rolls Royce Aero, USAF, Honeywell Aerospace, Airbus, Lockheed Martin, Honda F1 and McClaren Mercedes F1 among its many blue chip customers. Roy also has extensive experience in the property marketing, renovation and new home construction industries, Roy’s companies have to date completed more than 15 new construction homes and 60 large renovations. Roy is the founder of Zeroshift Limited which owns Intellectual Property in a new automotive gearbox and counts the world’s automotive manufacturers as potential customers.

Vitamin R Measurable Marketing is a specialist direct marketing agency with strengths in creative advertising, database strategies, brand creation and management, especially in TV, direct mail and print. We have worked with clients in finance, food and beverage, fundraising, business-to-business, health and fashion in North America and the UK.